Strategic Cereal Farm West

RobFox 2018 2

Strategic Cereal Farm West

Robert Fox manages Squab Hall farm, based just outside Leamington Spa. The business is highly diversified, with a large enterprise around general storage and document storage, as well as machinery and labour sharing with three arable farms. Robert farms 400ha of owned and rented land, with a rotation of winter wheat, winter barley, winter oilseed rape, spring beans and spring barley. His challenges in the coming years include black-grass control, improving soil quality and introducing controlled traffic farming. 

The Strategic Farm programme runs for six years from 2018

Robert hosted a Monitor Farm from 2014 to 2017 

Mission and vision

The Strategic Cereal Farm West is a platform integrating research and practical farming that has the potential to change the way we farm for the better.

The Strategic Cereal Farm West demonstrates research outputs and communicates the full net-margin cost benefit analysis of demonstrations to help farmers make real differences to their businesses and continue to be proud of our industry and the jobs we do.

The vision of the Strategic Cereal Farm West is to independently test research outputs in an open, honest and transparent way. The project will help the UK agricultural industry, primarily farmers, to try out new strategies and develop practical solutions to address regional priorities and challenges.


Crop rooting 

The aim of this trial is to define any differences in rooting properties and cost of production between the different cultivation scenarios.


Research studies have reported that due to soil over-compaction, average winter wheat yields can be reduced by 14% on field headlands. Furthermore, headlands can be associated with 8% of erosion events. The aim of this trial is to determine whether yield is reduced on the headlands and whether different cultivation strategies can alleviate these differences.  


The aim of this demonstration is to determine the effect of reduced input regimes and cost of production to promote stewardship and raise awareness of practical anti-resistance measures.


Upcoming meetings

For more information or to attend a meeting, please email Richard Meredith, AHDB Cereals & Oilseeds Knowledge Exchange Manager,, or call 07717 493015.

Previous meetings

Reports and presentations will be available after each meeting.


Warwickshire Strategic Farm up for top awards (August 2019)

Error parsing XSLT file: \xslt\mainSite-contentRelatedLinks.xslt